ABINGDON, VA (Thursday, March 7, 2013) – Food City recently presented a check in the amount of $10,000 to representatives of Niswonger Children’s Hospital. The company contributed a portion of their Food City Exclusive Brand sales in area Tri-City locations from February 17th through March 2nd. The presentation took place on Sunday, March 3rd during a three-day Radiothon hosted by Holston Valley Broadcasting Corporation Radio Stations, 98.5 WTFM, 95.9 “The HOG” WRZK, Classic Hits 102.7, FM94! WMEV, WKPT Radio & WUKZ 101.1.
“We are proud to partner with Holston Valley Broadcasting Radio Stations to donate a portion of the sale of our Exclusive Brand products to one of our area’s premier children’s hospitals,” says Steven C. Smith, Food City president and chief executive officer. “Food City Exclusive Brand products provide our customers with exceptional quality products at a price up to 30% less than their national brand equivalents.”
The Food City Exclusive Brand family includes their premier line of Food City, Food Club, Top Care, Paw’s, Bistro Deli Classics, Full Circle, Harvest Club, World Classics, ValuTime, Domestix, Electrix, Easy Clix and Academix brand products, as well as their highly popular regional favorites, including Moore’s Potato Chips, Chuck Wagon Brand Dog Food, Terry’s Classic Snacks, Kay’s Classic Ice Cream, Lay’s Classic Meats, Kern’s Bread and Cakes and the Banana Flip.
Niswonger Children’s Hospital is located in Johnson City, TN and serves more than 200,000 children in a four-state, 29-county region. It is home to one of only six St. Jude Affiliate Clinics. The 69-bed children's hospital is staffed by pediatric experts who know, love and care about children and their families. The goal of Niswonger Children's Hospital is to provide safe and child-friendly care that is centered on the patient and family.
“Food City firmly believes in giving back to the communities where we live and work. It’s an important part of who we are and what we do. Likewise, we would like to thank our customers for their loyalty and support of Food City and our family of Exclusive Brand products. This donation was made possible thanks to their generosity and support,” says Ron Bonacci, vice president of Marketing for Food City.
Headquartered in Abingdon, Virginia, K-VA-T Food Stores, Inc. (Food City’s parent company) operates 105 retail food outlets throughout the tri-state regions of Southeast Kentucky, Southwest Virginia and Northeast Tennessee.