Since 1990, Food City has donated millions to area schools, and helping us help our schools this year is easier than ever! To participate in the Food City School Bucks Program, your school should first register using the link above "sign up for schools." Then parents, students, family and friends can register their individual ValuCards using the above "sign up for shoppers." Once you do, a portion of the money you spend each time you shop at Food City will benefit the school of your choice. It's that easy!