As students across the area head back to school, Food City is gearing up for the kick-off of their 2016-2017 School Bucks Program.  

“We’re committed to giving back to the communities we operate in and we take the education of our youth very seriously,” said Steven C. Smith, Food City president and chief executive officer.  “Our Food City School Bucks Program is an easy, cost effective way for area schools to gain the dollars needed to purchase vital educational equipment and tools”.

The 2016-2017 Food City School Bucks program will begin August 31, 2016 and continue through April 25, 2017.  Area students are supplied with a barcoded school ID to provide to their friends and family members.  When scanned along with a Food City ValuCard during the initial check-out process, the barcode alerts the system of the corresponding school to credit with the purchases from that point forward, making points collection quick and easy.

For every $10 in Food City Exclusive Brand purchases, the designated school receives 1 point towards their School Buck rewards.  Participating brands include:  Food City, Food Club, Full Circle, Harvest Club, Paws, ValuTime, Top Care, Rosario’s, Bistro Deli Classics, Academix, Domestix, Electrix, Easy Clix, Simply Done, @ Ease, World Classics products, Wide Awake Coffee, b-leve, Flocks Finest, Charking, Tippy Toes, Buckley Farms, Sweet P’s, Nostimo, Misty Mountain Water, Over the Top, as well as Kay’s Ice Cream, Terry’s Snacks, Lay Meats, Moore’s, Kern’s Bread & Cakes and Chuck Wagon Dog Food. 

Food City has pledged a total of $700,000 in contributions for the upcoming school year.  The amount awarded each school will be based upon the percentage of total purchases made by the customers assigned to that school.  Schools can monitor their progress on the Food City website, which will include quarterly updates. 

“Food City has always been an industry leader in supporting the education of our youth and we’re very excited about the return of our Food City School Bucks Program,” said Smith. 

Food City has awarded over $17,200,000 in much-needed educational equipment and tools to over 1000 participating area schools. 

For more information about this program or how to participate, please contact your local school or visit the website at www.foodcity.com or contact the Food City School Bucks Coordinator, Lisa Johnson at 1-800-232-0174.

Headquartered in Abingdon, Virginia, K-VA-T Food Stores (Food City’s parent company) operates 135 retail outlets throughout southeast Kentucky, southwest Virginia, east Tennessee, Chattanooga and north Georgia.